I believe that every content plan should start with Branding!
Having a clear understanding of the intentions behind your message is the key to attract the right receptor.
Even if you are a service provider I consider you a BRAND!
A brand has a story, an intention, and a direction!
A brand wants to evoke emotion, create sensation and establish relationships!
A brand has a dream, values, a mission!
A brand has fears, weaknesses, and blind spots!
A brand has a reputation, and has to make decisions!
A brand has a message and something valuable to offer!
I am here to help you understand who you are as a brand and what's unique about you.
This guideline is going to support your growth immensely. From this solid structure, we can design a tone that enhances your knowledge and connect you with all the components you need to achieve what you want.
Once we have this clear portrait of yourself as a brand, we have a solid foundation to create infinite content that works for you.